Catalyst

I designed the brand identity for Catalyst, a technology company helping businesses turn Customer Success into a company-wide mission.

 

Design Idea

Catalyst is a place for brands to become one with their customers. Just like in nature, Catalyst speeds up and improves every interaction.

Combining this idea with the letter ‘C’ gives us a friendly shape to work with.

After several rounds of refinement we placed the shape in a circle to give the symbol a symmetrical container.

 

Result

catalyst_logo.png
 
businesscards.png
 
onesheet.png
 
posters_2.png
 
website.png
 
keynote.png
 
swag.png